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  • Hannah Williams
Hannah Williams

Think Before You Click Share

Fake news is a term formerly used to describe a website consisting entirely of intentionally fabricated news stories, but today the term is used to describe virtually anything that does not mesh with one’s own views. Society was once aware of the source that the content being consumed originated from, however over the course of the most bizarre year of 2020, any story seems plausible. Because we are consuming an incredible amount of content daily, more and more fake news is surfacing with 63% of young adults admitting to falling for such content.  

This campaign aims to remind the public to ‘think before you click share’ in an effort to combat the spread of fake news and the unnecessary anxieties that circulate around society as a result of it. The combination of current fake news topics with the surreal and handmade nature of collage intends to remind society that it is in our hands to stop the spread of fake news by simply not clicking the share button.