Marcelina
Krzywdzinska
Fior
Fior is an Irish natural perfume brand focused on nature and personalised fragrance creation. The concept behind the brand is that customers can choose their own ingredients to create a unique personal fragrance. All ingredients are sustainably sourced in Ireland, with a focus on giving back to nature and supporting the unique Irish landscape. Each ingredient corresponds to a different Irish ecosystem, with proceeds contributing to the conservation of Irish flora.
The goal of the product is to provide a luxury experience with a positive environmental impact. By taking a unique and personalised approach to perfumery while keeping nature at its core, the brand encourages customers to support ecosystems and the environment. The personalisation, authenticity, and connection to the Irish landscape together create the luxury experience. The target audience is affluent consumers interested in luxury perfumery.
The packaging is designed to reflect the process of building custom fragrances. The floral illustrations represent the ingredients used in each scent. The lined plant symbolises the top note, the detailed plant represents the middle note, and the flat monochromatic plant indicates the base note. The bottle shape is inspired by botanical jars traditionally used for terrariums or storing herbs, and is made from recycled glass and cork.
The material used for the box also connects directly to the fragrance manufacturing process. Natural perfumery can produce a significant amount of waste during ingredient extraction. This waste pulp can be transformed into compostable biochar, which is then used to create the paper for the packaging box.
SkillSwitch
Skillswitch is an event-organising app that gives people within a community the resources and tools to organise their own arts, crafts, and creative events. The core concept of the app is inclusivity, diversity, and accessibility, with events ranging from large, high-budget gatherings to small local meet-ups organised in someone’s home. The app provides users with a platform to advertise events and search for activities both in their local area and across Ireland. It also offers assets, templates, and printable resources that can be downloaded and used for promotion and during events.
The app is called Skillswitch because it centres around the idea of users exchanging skills through organised events. The platform encourages stronger community connections while providing affordable and accessible ways to learn new skills, with the exchange being knowledge for knowledge.
Users can select which skills they are confident in and which skills they are interested in learning. The app then recommends events related to these skills, represented through custom icons. Users can update their skills at any time and search for events featuring the skills they would like to learn.
The logo and icons were created using lino-cut and printmaking techniques to give the app a handcrafted, textured appearance. This visual style communicates that the platform is for people of all skill levels, with a focus on learning new things, connecting with others, and organising activities within local communities.
Protect Bialowieza Forest
This project is an awareness campaign highlighting the harmful wall that has been built in recent years along the Poland–Belarus border and its negative effects on the ecosystem of the Białowieża Forest. Through this campaign, I used illustration to portray the forest as a beautiful and valuable natural environment, while presenting the wall as something intrusive that does not belong within it. The colour black was used for the wall to create contrast between the bright forest imagery and a sense of dread and negativity, without making the visuals overly dark.
Bold typography was used to stand out against the illustrative background, with the phrase ‘under threat’ enlarged to create a stronger sense of urgency. For the main adshel and social media posts, I chose the wording ‘Europe’s last ancient forest’ rather than simply ‘Białowieża Forest’ to provide viewers with context about why the forest is so unique and important. Even many young Polish adults are unaware of the forest and the environmental issues currently affecting it.
The animal featured in the campaign imagery is the European bison. While it is not the only endangered species living within the forest, Białowieża is particularly known for its bison population, and the habitat is especially important for their survival.