Buy Local is an aggregation ecommerce platform for local producers. It provides a place to sell locally produced products directly to consumers online. With online sales increasing in Ireland, “Irish consumers spend around €850,000 per hour online, 24 hours a day” (Department of Communications, Climate Action and Environment 2016) and with many local producers having no to little online presence, there is a need to help local producers reach a larger audience online and provide consumers with better and unrestricted access to locally produced products.

Many local producers have a minimal online presence, mainly in the form of promotion and in odd cases an ecommerce website. Buy Local allows them to promote and sell online. Buy Local is a collaborate space for multiple local producers to get online and reach a larger market.

This project’s core focus was on interaction design and front-end development. There was emphasis placed on consideration for the user, branding, design and development.