Animation & Motion Design

Seán Parnell

Did You Hear That?

Did You Hear That? Is a surreal animated short about a musical presence in a supermarket. As customers are distracted by the strange melody, a shop manager searches for the source.

This film explores the intrusive thoughts experienced in public during the COVID-19 lockdown. Using a cohesive audiovisual style, the piece follows a range of characters as they carry out mundane activities during social distancing, and how they are affected by subconscious tension, expressed in the form of music.

When approaching this project, I knew its soundtrack would be an integral part of the piece. The track fades in with a faint reverberating guitar, that is carried with sweeping strings and vintage synth lines before reaching a crescendo of distorted chords and layered vocals. By featuring a lyrical element in the piece, a chanting of “Did You Hear That?”, I wanted to blur the line between song and soundtrack and create a definitive tagline.

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Welcome

We formally welcome you to ‘be.cause_’, the Limerick School of Art & Design Graduate Show of 2017 featuring the work of final year LSAD Graduates from Painting, Printmaking & Contemporary Practice, Sculpture & Combined Media, Ceramic Design, Creative Multimedia, Fashion Design, Fashion, Knitwear & Textiles, and Visual Communications.

This show is the culmination of the last four years of discipline introduction, skill-building, research and experimentation which has finally led the graduates here; synthesising all they’ve learned and absorbed during their time in LSAD. 2017 has been a historic year, peppered with student shows, both on and off-campus. This year is the first graduating year of the Fashion Knit & Textiles cohort, culminating in a memorable show that featured a wonderful collaboration between students on the programme and students on the Creative Multimedia programme in LSAD Clonmel.

This type of collaboration is one of the most important things graduates will take with them. It’s not only important within the context of an art college, but remains a crucial part of the wider world context of art and design. Increasingly, the creative professions need graduates as flexible, adaptable individuals, capable of working across a variety of media and disciplines. For the last four years they’ve all been working together, and we hope that they continue to stay in touch, and continue to build interdisciplinary links as they advance into their careers.