Blurring the lines between pop culture and polish, Squarepants is a womenswear collection inspired by the playful world of SpongeBob SquarePants, brought to life through clean, modern tailoring. Designed for women who lead with confidence and a sense of humour, the collection channels underwater whimsy into structured silhouettes.
A palette of oceanic blues anchors the collection, while tactile fabrics—canvas, crisp cotton, and recycled fishing netting—add texture and depth. From subtle nods to Bikini Bottom to smart layering and sculpted fits, each piece captures a sense of lightness without sacrificing sophistication.
Squarepants celebrates the unexpected: where childhood references meet contemporary craftsmanship, and where every stitch hints at the sea.

This project was a collaborative effort between myself and Colonii, a company exploring the intersection of creativity and artificial intelligence. The collection is a four-look menswear lineup inspired by one of Colonii’s digital characters, Hung. Drawing from Hung’s narrative and personality, I aimed to develop a collection that blends streetwear influences with classic tailoring, reflecting both contemporary youth culture and timeless sartorial structure.
The goal was to investigate how AI-generated identities can inform physical fashion design and to explore how digital tools like CLO3D can complement traditional garment-making. After designing the lineup, I produced both a physical version of the look and a fully rendered CLO3D version, allowing for a comparison between real-world construction and digital prototyping.
Colonii’s involvement provided a conceptual and technological foundation—Hung served not only as inspiration but also as a narrative framework that helped guide design decisions around silhouette, material, and styling. The project reflects a growing interest in digital-physical hybridity in fashion, and it was an opportunity to push boundaries between storytelling, technology, and apparel design.
This project demonstrates how fashion can respond to virtual identities and speculative futures, while still remaining grounded in craftsmanship and wearability.